Shopify Case Studies

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Corporación Hijos de Rivera, the family-owned company behind Estrella Galicia, moved its direct-to-consumer store Bigcrafters.com to Shopify to handle a varied catalog and several campaigns every month. The migration went smoothly and quickly, so the team no longer spends time maintaining its own software and can focus on personalized customer experiences, loyalty, and new AI features.

Food & beverage

Edible Blooms is building a house of gifting brands. After acquiring Dessert Boxes, Gift Basket and Hampers.com.au, the Adelaide retailer used Shopify to rebuild Hampers.com.au as a 650+ product marketplace pulling stock from across the portfolio. Conversion lifted from 1.35% to 4.38%, for under $10,000 in external development.

Gift, novelty, and souvenir

Dutch multi-brand retailer Baskèts merged two businesses, two platforms, and 90 brands onto a single Shopify stack. The result: zero downtime, faster product launches across several thousand SKUs a year, and a team now building its own apps on top of the platform, from markdown rules to warehouse tools.

Fashion & Apparel

BrainGain, a UK fitness brand that started as a COVID side hustle, grew to 100,000+ customers across 30+ countries and upgraded to Shopify Plus to handle rising volume and cross-border demand. With Plus, it ran the UK and Europe as separate businesses, each with its own inventory, currency, pricing, and local payment methods. In its first year on Plus, GMV rose 45%, orders 35%, and AOV 7.7%.

Sports & recreation

A multi-brand portfolio — Mastermind Toys, Kit and Ace, Tilley, and Coco Village — stabilized a fragile ERP integration ahead of peak season, modernized BOPIS, search, and same-day delivery on Shopify-native features, and came out the other side with a documented, observable ecosystem ready to grow.

Apparel & accessories
Toys, crafts & gifts
Furniture

various bags and containers of supplements

BODi moved to Shopify in under eight months, partnerless, migrating over 1 million payment methods and over 800,000 subscribers. Checkout conversion jumped 10 percentage points at launch and engineering capacity was reallocated to the digital streaming platform.