Waqar Sheikh: Co-Founder at Latency Studio

Service partner

5.0

(60)

|

Partner since February 2021

Waqar Sheikh: Co-Founder at Latency Studio

Price range for selected services

$500-$15000

Social links

Primary location

Lahore, Pakistan

Supported locations

Pakistan, Netherlands, United States, Germany

Languages

English, German, Dutch

About

Business description

Latency Studio is an Ecommerce Growth Agency specializing in Shopify conversion optimization and high-converting store design. We turn traffic into revenue through structured UX, proven CRO patterns, and conversion-focused sections. 300+ stores built. 5.0 partner rating

Specialized services

Price: $500-3000

Description: Complete brand identity designed for conversion: logo, color palette, typography, and brand guidelines built to work across your Shopify store, ads, social, and packaging. We don't just make it look good—we make it sell. Includes multiple concepts, revisions, and final files in all formats. Built for ecommerce brands ready to scale.

Price: $3000-15000

Description: Migrate from WooCommerce, Magento, BigCommerce, or any platform to Shopify. We transfer products, collections, customer data, orders, and content, then optimize for speed, SEO, and conversion. You get a growth-ready Shopify store, not just a data dump. Free audit. Contact for a custom plan.

Price: $2000-12000

Description: Conversion-focused Shopify store builds and redesigns. We structure every page around UX, trust placement, and offer logic—not just aesthetics. Includes product page CRO, collection layouts, bundles, upsells, and checkout optimization.

From one-product stores to full brand builds. 300+ stores delivered. 5.0 rating. You get a store engineered to convert, not a theme with tweaks. Let's talk.

Price: $500-5000

Description: Product page CRO, section redesigns, and conversion-focused theme customization. We fix what's costing you sales: layout structure, trust placement, offer hierarchy, and UX flow. Not cosmetic tweaks—strategic changes backed by conversion logic. Custom sections, bundle layouts, upsell flows, and landing pages built for results. 300+ stores optimized. Share your store for a free audit.

Other services

Website audit and optimization strategy, Site performance and speed, Ongoing website management, Store settings configuration, Custom domain setup, Custom apps and integrations

Industries

Clothing and fashion, Health and beauty, Jewelry and accessories, Lifestyle

Featured work

REEKON Tools – Conversion-Focused Custom Shopify Redesign

Full custom Shopify redesign for REEKON Tools, a premium hardware brand. Rebuilt every page around conversion logic: structured product pages with feature tabs, social proof placement, comparison sections, and clear CTA hierarchy. Custom sections for use-case storytelling, FAQ accordions, and cross-sell flows. Result: a store that educates, builds trust, and converts.
View featured work

Fie Isolde – Luxury Jewelry Store with Conversion UX

Built a premium Shopify store for Fie Isolde, an LA-based handcrafted fine jewelry brand featured in The New York Times. Transformed Figma designs into a conversion-focused experience using Dawn theme with custom code. Structured navigation by category, collection, and engagement. Appointment booking, bespoke commissions, and trust-driven layout to convert high-intent luxury buyers.
View featured work

Asumi Matcha – Full Brand & Store Build for EU Market

End-to-end brand and Shopify store for Asumi Matcha, targeting Netherlands, Germany, and Belgium. Delivered full branding, packaging design, store build, and social media management. Conversion-focused layout: membership model, product education, quality comparison section, and trust signals. Multi-market setup with localized payments. From zero brand to full ecommerce operation.
View featured work

Bolt Base – Visualsoft to Shopify Migration, 6000+ Variants

Full migration from Visualsoft to Shopify for Bolt Base, a UK industrial fasteners supplier. Imported 6000+ product variants via CSV, migrated customers, orders, and URL redirects. Built a 5-level navigation system using Metaobjects. Added request-a-quote functionality and volume discount pricing. Complex catalog architecture for B2B and retail buyers. Zero downtime migration.
View featured work

Doctrinus – Medical Platform: Figma to Shopify with Animations

Full Figma-to-Shopify build for Doctrinus, a German online medical practice serving 15,000+ patients. Designed in Figma, then built with custom animations and modern UI. Separate flows for men's and women's health: lab tests, therapies, e-prescriptions, and consultations. Multi-region (DE, AT, CH). Complex product architecture on Shopify — not a typical store. Fully custom coded.
View featured work

SNOX – Shopify Migration, Funnels & Product Bundle Architecture

Migrated SNOX to Shopify and built custom product grouping, metafield setup, and BOGO bundle logic. Created high-converting landing page funnels with no header/footer for paid traffic. Product architecture supports bundles, compression categories, and PlusFit lines. Ongoing partnership — still optimizing. 100K+ customers served through the store. Conversion-focused build from day one.

View featured work

Rating5.0(60)

Overall rating summary

Ratings based on  and 

  1. (58)
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  3. (0)
  4. (0)
  5. (0)

Reviews

CapWrights

Quality of work

5

Communication

4

Service reviewed: Store build or redesign

LAB

Quality of work

5

Communication

5
Waqar has once again delivered outstanding work. His professionalism, reliability, and attention to detail consistently make every collaboration smooth and efficient. I always enjoy working with him and can count on him to go the extra mile to ensure high-quality results. I highly recommend Waqar to anyone looking for someone dependable, skilled, and committed to excellence.

Service reviewed: Store build or redesign

GRLS ACTIVEWEAR

Quality of work

5

Communication

5
Highly recommend I had a great experience working with him on my Shopify website. He understood exactly what I needed, communicated clearly throughout the process, and delivered a clean, professional site that works smoothly and looks great. He was reliable, detail-oriented, and very easy to work with. Any feedback or changes I asked for were handled quickly and thoughtfully. The final result ex...

Service reviewed: Website audit and optimization strategy

Freyja Copenhagen

Quality of work

5

Communication

5
Waqar is great! Always helps me with improving and redesigning my store. 

Thank you

Service reviewed: Store build or redesign

Sienna and Mae

Quality of work

5

Communication

5
Waqar is very friendly, responds quickly, always knows how to deliver what you ask for!

Service reviewed: Theme customization

Marten & Co

Quality of work

5

Communication

5
Always great to work with! Waqar is reliable, creative, and communicates clearly. He understands my needs quickly and consistently delivers high-quality results. Highly recommended!

Service reviewed: Store build or redesign

Happifix

Quality of work

5

Communication

5
I found it a very pleasant experience working with them. They respond very quickly, and my orders were completed within a day. I will definitely recommend them and will definitely go back myself.

Service reviewed: Theme customization

Leather by Clara

Quality of work

5

Communication

5
Waqar did a great job building my store. Everything looks clean and works perfectly. He communicates clearly and always replies fast. I have been very happy with how quickly he makes any changes when asked. Overall, a reliable and skilled developer that I would definitely recommend.

Service reviewed: Store build or redesign

Harper and Rae NY

Quality of work

5

Communication

5
Fast and excellent service. All my questions were answered within 24 hours. Very satisfied with the layout and the work. Highly recommended.

Service reviewed: Theme customization

Darcey Lane

Quality of work

5

Communication

5
Great experience start to finish. Clear communication good job. 

Service reviewed: Store build or redesign